Principles of marketing : an Asian perspective /
Kotler, Philip
Principles of marketing : an Asian perspective / Philip Kotler, Gary Armstron, Swee Hoo Ang, Siew Meng Leong, and Chin Tiong Tan with Yonggui Wang - Fifth edition - Harlow, England : Pearson Education Limited, 2023 - xxii, 720 pages : color illustrations ; 28 cm
Includes references
9781292721590
Marketing
CIR 658.8 K8487 2023
Principles of marketing : an Asian perspective / Philip Kotler, Gary Armstron, Swee Hoo Ang, Siew Meng Leong, and Chin Tiong Tan with Yonggui Wang - Fifth edition - Harlow, England : Pearson Education Limited, 2023 - xxii, 720 pages : color illustrations ; 28 cm
Includes references
9781292721590
Marketing
CIR 658.8 K8487 2023