OLIVAREZ COLLEGE TAGAYTAY
E-Library
ONLINE PUBLIC ACCESS CATALOG

Brand meaning / (Record no. 4157)

MARC details
000 -LEADER
fixed length control field 00497nam a22001697a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140529b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0805864555
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number CIR 658.827 B328b 2008
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Batey, Mark.
245 ## - TITLE STATEMENT
Title Brand meaning /
Statement of responsibility, etc. Mark Batey.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. Routledge,
Date of publication, distribution, etc. 2008.
300 ## - PHYSICAL DESCRIPTION
Extent xix, 257 pages :
Other physical details black and white illustrations ;
Dimensions 22 cm.
500 ## - GENERAL NOTE
General note Includes index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Branding (Marketing).
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Product management.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Dewey Decimal Classification       Olivarez College Tagaytay Olivarez College Tagaytay On Display 05/29/2014 2735.00   CIR 658.827 B328b 2008 5883 07/04/2023 1 05/29/2014 Books