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International marketing / Philip R. Cateora, John L. Graham.
Material type:
TextPublication details: New York : McGraw - Hill Companies Inc., 2002.Edition: 11th editionDescription: xxv, 694 pages : colored illustrations ; 28 cmISBN: - 0072398841
- CIR 658.84 C359 2002
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Olivarez College Tagaytay On Display | CIR | CIR 658.84 C359 2002 (Browse shelf(Opens below)) | Available | 6921 |
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| CIR 658.8342 H393 2007 Consumer behavior : building marketing strategy / | CIR 658.83422 P478c 2007 Consumer behavior & marketing strategy / | CIR 658.84 B458t 2003 Top telemarketing techniques / | CIR 658.84 C359 2002 International marketing / | CIR 658.84 C359 2007 International marketing / | CIR 658.84 C998i 2007 International marketing / | CIR 658.84 R277 2005 c.1 Introduction to e - commerce / |
Includes index.
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