Marketing management / Dawn Iacobucci.
Material type:
TextPublication details: Singapore : Cengage Learning, c2016.Description: xiii., 335p. : black and white illustrations ; 25 cmISBN: - 9789814716239
- CIR 658.8 Ia1m 2016
| Item type | Current library | Collection | Call number | Copy number | Status | Barcode | |
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Olivarez College Tagaytay New Materials Shelf | CIR | CIR 658.8 Ia1m 2016 c.1 (Browse shelf(Opens below)) | 1 | Available | 8026 | |
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Olivarez College Tagaytay On Display | CIR | CIR 658.8 Ia1m 2016 c.2 (Browse shelf(Opens below)) | 2 | Available | 8074 |
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| CIR 658.421 K96e 2019 Entrepreneurship : theory, process, and practices / | CIR 658.5 Op26 2019 Operations management with total quality management. | CIR 658.8 I91m 2019 Marketing management / | CIR 658.8 Ia1m 2016 c.1 Marketing management / | CIR 658.8 P93e 2019 Essentials of marketing management / | CIR 658.816 N13s 2018 The strategy and tactics of pricing : a guide to growing more profitably / | CIR 658.821 J64s 2016 Sales force management : leadership, innovation, technology / |
Includes endnotes and index.
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