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Consumer behavior / John C. Mowen.
Material type:
TextPublication details: New York : MacMillan Publishing Company, 1993.Edition: 3rd editionDescription: xxi, 808 pages : colored illustrations ; 24 cmISBN: - 0023845910
- SHS CIR 658.8342 M87c 1993
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Olivarez College Tagaytay On Display | SHS CIR 658.8342 M87c 1993 (Browse shelf(Opens below)) | 1 | Available | SH0457 |
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| SHS CIR 658.4092 T77n 2008 Never give up : how I turned my biggest challenges into success / | SHS CIR 658.421 H673 2008 Entrepreneurship / | SHS CIR 658.8 P42e 2000 Essentials of marketing : a global-managerial approach / | SHS CIR 658.8342 M87c 1993 Consumer behavior / | SHS CIR 658.8342 P44c 1999 Consumer behavior and marketing strategy / | SHS CIR 658.848 C28i 1993 International marketing / | SHS CIR 658.85 D91h 2002 High trust selling : make more money in less time with less stress / |
Includes glossary, and index.
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