Contemporary marketing / Louis E. Boone, David L. Kurtz.
Material type:
TextPublication details: Australia : Thomson/South-Western, 2006.Edition: 12th editionDescription: lv, 656 pages : colored illustrations ; 28 cm., hardboundISBN: - 034236735
- CIR 658.8 B724 2006
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Olivarez College Tagaytay On Display | CIR | CIR 658.8 B724 2006 (Browse shelf(Opens below)) | Available | 6919 |
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| CIR 658.75 L523 1998 c.3 Business communication / | CIR 658.8 Ar735 2003 Marketing : an introduction / | CIR 658.8 Aw964 2003 Electronic commerce / | CIR 658.8 B724 2006 Contemporary marketing / | CIR 658.8 C157 2010 Manager's guide to marketing, advertising, and publicity / | CIR 658.8 C886 2000 International marketing research / | CIR 658.8 D262 2005 Magic numbers for consumer marketing : key measures to evaluate marketing success / |
Includes index.
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