TY  - BOOK
AU  - Wu, Louise S.
AU  - Gelinas, Ayn D.
TI  - Product testing consumers for research guidance: special consumer group 
SN  - 0803114796
U1  - CIR  607.2 P94 1992 
CY  - Philadelphia
PB  - ASTM Publication
KW  - New products
KW  - Congresses
KW  - Commercial products
KW  - Testing
KW  - Congresses.
KW  - Marketing research
KW  -  Congresses
N1  - Includes index
ER  -