Armstrong, Gary.

Marketing : an introduction / Gary Armstrong, Philip Kotler. - 6th edition. - Singapore : Pearson Prentice- Hall Pte, Ltd., 2003. - xxvi, 627 pages : colored illustrations ; 25 cm., paperback.

Includes index.

0130351334


Marketing-- Moral and ethical aspects -- United States.

CIR 658.8 Ar735 2003