Armstrong, Gary.
Marketing : an introduction /
Gary Armstrong, Philip Kotler.
- 6th edition.
- Singapore : Pearson Prentice- Hall Pte, Ltd., 2003.
- xxvi, 627 pages : colored illustrations ; 25 cm., paperback.
Includes index.
0130351334
Marketing-- Moral and ethical aspects -- United States.
CIR 658.8 Ar735 2003