Molloy, Mary A.

The buck starts here / profit-based sales and marketing made easy / Mary A. Molloy, Michael K. Molloy. - Ohio : Thomson Executive Press, 1992. - xii, 244 pages : black and white illustrations ; 23 cm.

Includes appendix.

9814057355


Sales management.
Marketing--Management.
Rate of return.

CIR 658.820 M727 1996