Maitland, Lain. Perfect PR / Lain Maitland. - London : International Thomson Business Press, 1999. - ix,154 pages : black and white illustrations ; 24 cm. - (Marketing toolkits series) . Includes index. ISBN: 9814057355 Subjects--Topical Terms: Public relations. Publicity. Dewey Class. No.: CIR 659.2 M232 1999