TY  - BOOK
AU  - Maitland, Lain.
TI  - Perfect PR
SN  - 9814057355
U1  - CIR 659.2 M232 1999 
PY  - 1999///
CY  - London
PB  - International Thomson Business Press
KW  - Public relations.
KW  - Publicity
N1  - Includes index
ER  -