TY - BOOK AU - Cateora, Philip R. AU - Graham, John L. TI - International marketing SN - 9780071264617 U1 - CIR 658.84 C359 2007 PY - 2007/// CY - New York PB - McGraw-Hill Companies, Inc. KW - Export marketing. KW - International business enterprises N1 - Includes glossary, index ER -