Essentials of marketing : a global-managerial approach / William D. Perreault, Jr., E. Jerome McCarthy.

By:

Perrealt, William D

Contributor(s):

McCarthy, E.Jerome

Material type: Text

TextPublication details: New York : McGraw- Hill / Irvin, 2006.Edition: 10 editionDescription: xl, 638 pages : colored illustrations ; 27 cm., paperbackISBN:

0071116338

Subject(s):

Marketing

DDC classification:

CIR 658.8 p454e 2006

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Holdings
Item type	Current library	Collection	Call number	Status	Barcode
Books	Olivarez College Tagaytay On Display	CIR	CIR 658.8 P454e 2006 (Browse shelf(Opens below))	Available	5531

Includes index.

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