Advertising, promotion, and other aspects of integrated marketing communications / J. Craig Andrews, Terence A. Shimp.

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TextPublication details: Singapore : Cengage Learning Asia Pte Ltd., 2019.Edition: 10th EditionDescription: iv, 635 pages : black and white illustrations ; 25 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Barcode
Books	Olivarez College Tagaytay New Materials Shelf	CIR	CIR 658.42 An26a 2019 (Browse shelf(Opens below))	1	Available	8980

Includes index.

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