000 02764nam a22002297a 4500
005 20250109134836.0
008 250109b ph ||||| |||| 00| 0 eng d
022 _a2945-3038
040 _cOCT
100 _aAmbunan, Liezel S.
245 _aSuccess elements of SMEs in Tagaytay City :
_bAn explanatory sequential mixed method approach
_cAmbunan, Liezel S., Damaso, Christian De, Juan Joshua D, Humarang, Kervin T, Tafalla, Angela R.
300 _aVol 2 (1) pages 24-56 :
_billustrations ;
500 _aI. ABSTRACT This study was designed to determine the success elements of small and medium enterprises (SMEs) in Tagaytay City. The study aims to provide ideal business models identifying the element of success for SMEs. This study provides valuable information about the level of their perceived success, the different factors, and how influential they are to the business success of the respondents/participants. Specifically, it investigates if there is a significant relationship between the business's perceived success and the level of influence of the factors on the success of SMEs when grouped to the profile of the respondents. Most SME owners are female, and most respondents are between the ages of 31 and 40. The results indicated that the respondents perceived themselves as very successful. In addition, the findings revealed that all the given factors are very influential to the success of SMEs in Tagaytay City. Furthermore, the analysis confirmed the hypothesis and revealed no significant relationship between the owner's perceived success and the level of influencing factors in the respondent's profile. Moreover, loss of sales, strategy formulation, and customer decrease are the main challenges the SME owner shares. However, participants revealed different strategies that helped them cope with and address those challenging situations: reducing workforce costs, borrowing funds, and building social support, which is also related to the two factors explored in the quantitative part of the study. In addition, entrepreneurs highlight other vital factors that enhance SME success. These factors are labeled as quality products and quality people. In integrating quantitative and qualitative results, similar findings were found where the subtheme building social support and borrowing funds reveals as the solution of SME owners to cope with the challenges, and it gives a relationship between the factors to the quantitative part, which is a social network and capital access.
650 _aSMEs
650 _aentrepreneurs
650 _afactors
700 _aJuan Joshua D.
700 _aDamaso, Christian De
700 _aHumarang, Kervin T.
700 _bTafalla, Angela R.
942 _2ddc
_cCR
_n0
999 _c10073
_d10073