000 00593nam a22001817a 4500
008 131201b xxu||||| |||| 00| 0 eng d
020 _a0131330888
082 _aCIR 174.4 M978 2006
100 _aMurphy, Patrick E.
245 _aMarketing ethics :
_bcases and readings /
_cPatrick E. Murphy, Gene R. Laczniak.
260 _aUpper Saddle River NJ :
_bPearson Prentice Hall,
_cc2006.
300 _axii, 172 p. :
_bblack and white illustrations ;
_c23 cm.
500 _aIncludes index.
650 _aMarketing.
650 _aBusiness ethics.
700 _aLaczniak, Gene R.
942 _2ddc
_cBK
999 _c1095
_d1095