| 000 | 00619nam a22001937a 4500 | ||
|---|---|---|---|
| 008 | 141106b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a0072398841 | ||
| 082 | _aCIR 658.84 C359 2002 | ||
| 100 | _aCateora, Philip R. | ||
| 245 |
_aInternational marketing / _cPhilip R. Cateora, John L. Graham. |
||
| 250 | _a11th edition. | ||
| 260 |
_aNew York : _bMcGraw - Hill Companies Inc., _c2002. |
||
| 300 |
_axxv, 694 pages : _bcolored illustrations ; _c28 cm. |
||
| 500 | _aIncludes index. | ||
| 650 | _aExport marketing. | ||
| 650 | _aInternational business enterprises. | ||
| 700 | _aGraham, John L. | ||
| 942 |
_2ddc _cBK |
||
| 999 |
_c4586 _d4586 |
||