000 00619nam a22001937a 4500
008 141106b xxu||||| |||| 00| 0 eng d
020 _a0072398841
082 _aCIR 658.84 C359 2002
100 _aCateora, Philip R.
245 _aInternational marketing /
_cPhilip R. Cateora, John L. Graham.
250 _a11th edition.
260 _aNew York :
_bMcGraw - Hill Companies Inc.,
_c2002.
300 _axxv, 694 pages :
_bcolored illustrations ;
_c28 cm.
500 _aIncludes index.
650 _aExport marketing.
650 _aInternational business enterprises.
700 _aGraham, John L.
942 _2ddc
_cBK
999 _c4586
_d4586