| 000 | 00497nam a22001577a 4500 | ||
|---|---|---|---|
| 008 | 170502b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9789814716239 | ||
| 082 | _aCIR 658.8 Ia1m 2016 | ||
| 100 | _aIacobucci, Dawn. | ||
| 245 |
_aMarketing management / _cDawn Iacobucci. |
||
| 260 |
_aSingapore : _bCengage Learning, _cc2016. |
||
| 300 |
_axiii., 335p. : _bblack and white illustrations ; _c25 cm. |
||
| 500 | _aIncludes endnotes and index. | ||
| 650 |
_aMarketing _xManagement. |
||
| 942 |
_2ddc _cBK |
||
| 999 |
_c6136 _d6136 |
||