000 00566nam a22001817a 4500
008 181211b xxu||||| |||| 00| 0 eng d
020 _a0023845910
082 _aSHS CIR 658.8342 M87c 1993
100 _aMowen, John C.
245 _aConsumer behavior /
_cJohn C. Mowen.
250 _a3rd edition.
260 _aNew York :
_bMacMillan Publishing Company,
_c1993.
300 _axxi, 808 pages :
_bcolored illustrations ;
_c24 cm.
500 _aIncludes glossary, and index.
650 _aConsumer behavior.
650 _aConsumers
_zUnited States.
942 _2ddc
_cBK
999 _c7492
_d7492