| 000 | 00566nam a22001817a 4500 | ||
|---|---|---|---|
| 008 | 181211b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a0023845910 | ||
| 082 | _aSHS CIR 658.8342 M87c 1993 | ||
| 100 | _aMowen, John C. | ||
| 245 |
_aConsumer behavior / _cJohn C. Mowen. |
||
| 250 | _a3rd edition. | ||
| 260 |
_aNew York : _bMacMillan Publishing Company, _c1993. |
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| 300 |
_axxi, 808 pages : _bcolored illustrations ; _c24 cm. |
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| 500 | _aIncludes glossary, and index. | ||
| 650 | _aConsumer behavior. | ||
| 650 |
_aConsumers _zUnited States. |
||
| 942 |
_2ddc _cBK |
||
| 999 |
_c7492 _d7492 |
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